Imagicle Hotel Services is a hospitality communication solution that connects hotel Property Management Systems (PMS) with Cisco calling platforms. An Imagicle Hotel Services License enables hotels, chains, and cruise environments to automate guest telephony services from check-in to check-out while giving staff better control over room communications.
Quick Benefits
- Integration between hotel PMS and Cisco calling platforms
- Automatic guest phone activation at check-in
- Room phone lock and unlock management
- Guest name display on supported room phones
- Automated wake-up call management
- Call accounting and guest billing information
- Room status updates for housekeeping
- VoiceMail support for hotel guests
- Do Not Disturb management

Imagicle Hotel Services At a Glance
What it is: PMS-to-telephony integration solution for hospitality environments
Parent category: Imagicle License
Primary role: Automate hotel room telephony and communication services through PMS integration
Main users: Hotels, resorts, hotel chains, cruise ships, hospitality IT teams, and front-office operations
Core capabilities: Check-in/check-out automation, wake-up calls, call billing, room status, phone lock/unlock, guest identification, and VoiceMail
PMS integration: More than 100 supported PMS platforms
Calling platforms: Cisco UCM, Webex Calling Dedicated Instance, and Webex Calling Multi-Tenant with some feature limitations
Endpoints: Supported IP, SIP, and analog phones
License Overview
An Imagicle Hotel Services License is specifically based on the number of hotel rooms managed through the PMS rather than the number of phones, employees, or internal extensions. Imagicle currently documents a base license covering 50 rooms, with additional licensing available for larger environments up to 25,000 rooms. If a room contains several phones using the same room extension, it still represents one licensed hotel room rather than multiple licenses.
This room-based model makes sizing more straightforward than many UC applications. A 300-room hotel, for example, should primarily calculate licensing from the number of guest rooms that require PMS-integrated telephony services. Receptionist phones, administrative extensions, meeting-room phones, and other non-guest-room endpoints fall outside the Hotel Services room license and may require separate Imagicle applications or licenses if additional functionality is needed. The selected deployment should also account for the existing Cisco platform, PMS compatibility, room numbering structure, and any additional Imagicle applications required by hotel staff.
Product Overview
PMS and Cisco Telephony Integration
The central role of Imagicle Hotel Services is to act as middleware between the hotel’s PMS and its Cisco calling environment. When hotel staff perform an action in the PMS, such as checking in a guest, Imagicle translates that event into corresponding actions on the communications platform. Depending on the supported environment, this can include unlocking external calling, assigning the guest name to the room phone, configuring VoiceMail behavior, and preparing the room telephone for the new guest. This removes the need for front-office staff to manually configure both the PMS and the telephone system.
Guest Check-In and Check-Out Automation
Check-in is one of the clearest examples of the integration. Once a guest is registered in the PMS, Hotel Services can prepare the room phone automatically. Supported functions include displaying the guest’s name, setting language information, enabling external calling, and initializing VoiceMail-related settings. At check-out, communication settings can be reset for the next guest. Call information can be passed to the PMS for billing, existing voicemail data can be removed, and the room can return to its vacant state.
Wake-Up Calls and Room Services
Imagicle Hotel Services also manages hospitality-specific functions that are not normally available as standard enterprise telephony workflows. Wake-up calls can be configured from the PMS, Imagicle web interface, or through supported self-service IVR workflows. Hotel staff can therefore manage guest wake-up requests without maintaining a separate system. Other supported functions include Do Not Disturb handling, Message Waiting Indicator management, call barring, and room telephone status management.
Core Technical Flow
Hotel PMS
→ Imagicle Hotel Link / Hotel Services
→ Imagicle UCX Suite Applications
→ Cisco Calling Platform
→ Guest Room Phones and Hospitality Services
→ Call Billing / Room Status / PMS Updates
Imagicle’s current UCX documentation describes Hotel Services as a commercial bundle using Hotel Link, Call Analytics Enterprise, and VoiceMail to deliver PMS integration, call-cost management, phone-related hospitality functions, and guest voicemail services.
Options and Licensing Models
| Licensing Factor | Description | Buyer Consideration |
|---|---|---|
| Hotel Rooms | Main subscription metric for Hotel Services | Count rooms managed through the PMS |
| Base Capacity | Current license starts with 50 rooms | Important for smaller properties |
| Expanded Capacity | Multiple licenses can scale the deployment up to 25,000 rooms | Hotel chains and large hospitality environments |
| Deployment Model | UCX Suite can be deployed on-premises or through supported cloud models | Depends on UC architecture and operational preference |
| PMS Integration | PMS must use a supported system or integration protocol | Verify compatibility before ordering |
| Additional Imagicle Apps | Staff may separately require Attendant Console, Digital Fax, Contact Manager, or other applications | Not automatically covered by the Hotel Services room license |
The most important sizing figure is therefore the number of guest rooms, while additional applications used by receptionists or administrative staff should be evaluated separately.
Features and Benefits
Imagicle Hotel Services helps hospitality organizations connect two systems that are often managed separately: the PMS used by hotel staff and the communication platform serving guest rooms. By automating the relationship between them, front-office teams can perform normal hotel operations without manually repeating telephony configuration tasks.
The result is a smoother guest experience. Room phones can be prepared automatically at arrival, personalized information can appear on supported devices, wake-up services can be managed consistently, and telephone charges can flow back into the hotel management process.
Operationally, the same integration also benefits hotel staff. Housekeeping status, room changes, telephone access, and guest information can follow structured workflows instead of relying on manual coordination between reception and IT. For hotel chains, the ability to operate Hotel Services in multi-property environments can also simplify communications management across larger hospitality estates.
Compatibility and Requirements
Imagicle Hotel Services is specifically designed around supported Cisco calling platforms and hospitality PMS integrations.
Important requirements include:
- Cisco UCM or supported Webex Calling environment
- Compatible PMS or supported PMS protocol
- Correct room and extension numbering
- Appropriate UCX Suite sizing
- Required network connectivity between the systems
- Correct configuration of room phone services
Imagicle currently lists Cisco UCM and Webex Calling Dedicated Instance among the supported platforms. Webex Calling Multi-Tenant is also supported with limited features. The vendor’s current technical specifications state that Microsoft Teams and Office 365 are not supported as Hotel Services calling platforms.
The solution supports different phone types, including analog and SIP endpoints, provided they are supported by the underlying calling environment.
Activation and Deployment
Deployment begins by licensing the required room capacity and connecting Imagicle Hotel Services with the hotel PMS and Cisco communications environment.
Typical steps include:
- Activate the Hotel Services subscription
- Verify PMS compatibility
- Configure hotel rooms in UCX Suite
- Connect the PMS interface
- Configure Cisco calling integration
- Test check-in, check-out, billing, wake-up, and room-status workflows
Imagicle provides automatic activation for cloud licenses, while on-premises licenses can be managed through its licensing portal and Smart Account process.
Pricing and Quote Process
Pricing for an Imagicle Hotel Services License is primarily driven by the number of guest rooms requiring PMS-integrated communication services. Deployment architecture, additional Imagicle applications, support requirements, and integration complexity can also influence the complete project cost.
Before requesting a quote, hotels should define:
- Number of guest rooms
- Number of properties
- Current PMS platform and version
- Cisco calling platform
- Required hospitality telephony functions
- Cloud or on-premises deployment preference
- Additional requirements for reception or hotel staff
Because the standard licensing metric is room-based, accurate room counts are essential. Properties requiring Attendant Console, Digital Fax, Contact Manager, Advanced Queueing, or other Imagicle applications for staff should include those requirements separately when requesting a quote. Imagicle distributes its solutions through partners and resellers and also supports purchasing through Cisco GPL Solution Plus.
Imagicle pricing depends on your selected applications, licensing model, deployment environment, subscription term, and support needs.
